Little did we know that the ps in ps:studios might also stand for pretty speedy. Results, that is. On a project completed for Cable ONE Business, our task was to increase Cable ONE’s website traffic, and raise awareness of their high-speed Internet product, specifically. Two :15 videos, themed “Great Moments in Speed,” did just the trick. The videos were strategically placed on sites frequently visited by entrepreneurs. Within one week, the videos logged over 100,000 views, and website traffic increased by more than 21%.

Objectives:

  • To increase traffic to the Cable ONE Business website
  • Raise awareness of Cable ONE Business + High Speed Internet product
  • :15 second videos – “Great Moments in Speed”
  • Plays on sites visited by entrepreneurs