When Cable ONE Business asked us to produce two :30 TV spots to run on their cable network, our response was almost as fast as their internet speed. Both spots were filmed in small, north Texas towns, where Cable ONE has installed some of the fastest and most reliable fiber optic technology available today. Life may move at a slower pace in north Texas, but business and city services do not, thanks to the high-speed connectivity that Cable ONE Business Fiber provides. To convey how that technology benefits the local community, we spent a day filming the real and talented fire fighters, police officers, and 911 call center operators as they worked – the very people Sherman residents rely on to get to the scene in a hurry. Texoma Medical Center, located in Denison, is the star of the second spot, once again featuring the actual doctors and patients as they worked. Riding around in a fire truck and filming in a cardiac lab is not in a typical day’s work for us, but a great opportunity to connect with our customer’s customers. That’s how we like to roll.